Real Weddings


If it seems like there’s a little extra spark between the models in our latest campaign, it’s because they’re a real couple who got married in September! We worked with Ava and Ryan on a photoshoot in 2014, and we were thrilled to get them in front of the lens once again just a few weeks before their own wedding along the shores of Lake Michigan. Not to mention, Ava looked ah-mazing in our Promenade Dress for their reception! Read on for their love story. Read More “A BHLDN LOVE STORY” »

Style & Beauty


It’s easy to see why we’ve partnered with tuxedo and suit rental company The Black Tux. Like us, they’ve strived to disrupt the wedding business for today’s couples. Since their founding in 2012, they’ve simplified and infused modern style into suit and tux rental. Read on for more about renting from The Black Tux. Read More “WE <3 THE BLACK TUX” »

Stores & Events

A Sneak Peek at BHLDN X The Venue Report Gown Pop-Up Shops

What comes first: the venue or the dress? We’ve teamed up with The Venue Report to help you decide at one of our upcoming gown pop-up shops.  Try on our latest gown collection at some of the most stylish boutique hotels across the country + find dreamy venues for your engagement party, bachelorette, wedding, honeymoon, and more. To celebrate, we’re offering free shipping on all gowns purchased at the event! Read more for a sneak peek of where we’re headed. Read More “A Sneak Peek at BHLDN X The Venue Report Gown Pop-Up Shops” »

Real Weddings

Remember When…

Our latest, vintage-inspired photoshoot had the BHLDN team digging through old photo albums, reminiscing with our families, and thinking about weddings of days gone by. At a team lunch (complete with everyone’s #1 comfort food—pizza), we shared our treasured photos, heirlooms, words of wisdom, traditions, and stories our families never get tired of retelling. We laughed, we cried, and we couldn’t keep it to ourselves. Read on for some of our favorite photos and love stories.

Read More “Remember When…” »